It’s the time when we are looking back at the past year and seeing what we liked, what we didn’t, and what we want to see for the year to come. So, today we are sharing details from an area of an event we love so much, that we created a company to do it in house. Printing and design! The paper elements set the tone for the entire event, starting with the save the dates, and carry through all the way to the just married sign on the getaway car.
Our clients often host many events throughout a weekend, so we started providing what we call party packs. These are packets of different invitations that are sent after the formal wedding invitations. They often include rehearsal dinner invitations, bridal luncheon or farewell brunch invites. Along with RSVP cards that come back to us so we can help manage the numbers for our clients.
We love when a client has a specific design motif in mind. Here, for a wedding at Watch Hill, known for it’s Ludwig Bemelmans illustration collection, a playful and vintage feel is incorporated. And, the use of color can be so fun and elegant, don’t shy away from it.
But, then again, a traditional invitation is classic for a reason. You can never go wrong! With the save the date playing off of the coastal location, you can stick with tradition.
And then, the party packs can be full of color and themes that will be seen throughout the weekend. Watercolor illustrations, motifs, and custom monograms are all hugely popular in the printing world right now.
One design item that never disappoints is an intricate but delicate pattern. It can be floral, graphic, or even bold, but when used the right way, it’s stunning. Also, diecut patterns on paper pack a huge punch, like the lace pattern above.
Don’t forget to incorporate personal touches. Our bride above always signs her correspondence with a hand drawn graphic, for example. So, we had sticker make with her image, and used them to seal the weekend invitations. At the end of the day, it’s all about you and your wedding, so make it personal!